Benefits can be confusing, but they don’t have to be. In fact, learning about benefits can be fun, engaging and memorable – you just need a coordinated and creative approach.
That’s where we come in.
Our Communications Team has the solution you need for communications and education. We collaborate with you to develop customized communications campaigns with your enrollment objectives and participant demographics in mind.
We produce targeted communications campaigns for ethnically diverse, multi-generational audiences. We customize our content, design and distribution methods to optimize responsiveness based on audience demographics.
When it comes to engagement, we’re second to none. Our campaigns incorporate cutting-edge marketing materials that foster your participants’ genuine interest in their benefits information. Using interactive and multimedia tools, we create memorable and engaging experiences that make learning fun.
All of our materials include a clear call to action to help you reach your goals. Your audience will understand the Who, What, When, Where and Why of what they need to do. We create top of mind awareness through our distribution schedule that drives message recall through frequency.
We stay abreast of the latest communications and design trends, and use cutting-edge technology to deliver campaigns just as dynamic as your employee populations. We are experts at implementing campaigns that employ an ever-evolving list of materials including:
Interactive Benefits Guides
FBMC Learning Center
The FBMC Learning Center is a centralized online resource that provides year-round education on-demand.
The Learning Center’s robust database of articles covers everything you need to know about the healthcare industry, from core and voluntary benefits to ACA compliance to wellness and more. Best of all, the Learning Center is available at no cost to you. That’s right, it’s completely free to use!